Seo
SEO (Search Engine Optimization) is the process by which a web site (or page) is set up so search engines can understand what it is about and index them accordingly. It is broken into two parts, on page optimization and off page optimization. Like most things in life, there are both ethical and unethical ways of performing SEO.
A lot of SEOs seem to get bogged down with link building, or on page optimisation, forgetting to make the site structure Google-friendly. If Google can’t find your site, it can’t index it and therefore it won’t appear anywhere in the rankings, let alone at number 1.
So here are 3 common technical errors that hold sites back in the SERPs, and details on how to fix them.
As a writer, one of my struggles is coming up with the right title for my composition. My usual technique would be to write the body first and come up with the title after the whole article is finished already. As time went by, I learned quite a few tricks from fellow writers and writing manuals about the art of composing titles. Now, I can start with placing my article or blog title first before its body. Want to learn those tricks? Let me share them to you then!
On the 24th of March Google tweeted about new Panda rolling out. They stated that only 1.6% of search results were affected. If it is truth or not, it is really hard to tell, but the only thing we know for sure is that lot of websites lost their rankings.
Webmasters call this update ‘3.4’, but nobody knows for sure what’s the real number is. In fact the number of the update is not as important as the question about how not to get bitten by Panda next time it will be rolling out.
You’ll have to pay for some of the best tools, such as Raven Tools or SEO Moz Pro, but there are a number of free sites that are worth looking into. Here’s a list of five free SEO tools to get you started with your link-building campaign.
There was a time when a business could just post content that was stuffed with keywords and the website would be ranked well. This is no longer the case; there is now a growing demand for quality content that benefits the reader.
Are you always on the look-out for the organic and AdWords keywords that are driving the most traffic to your competitors’ websites from Google? I sure hope you are.
But if like me, you’re running a lot of manual queries, inputting your results in Excel, and doing a significant amount of guessing, then that’s not the most efficient way to do things. It’s extremely tedious and time consuming. And, it can be done a lot easier than that. Luckily there are a number of keyword research tools available that scrape Google’s search results, aggregate the data, and make a number of automated calculations for you.
One of the simplest to use and most affordable tools is SEMrush.
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The world of search engine optimization (SEO) can sometimes seem somewhat confusing. You may already have discovered that there’s plenty of technical terminology, acronyms and pseudo-science in this area.
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